ABOUT US
OUR MISSION
To create luxury, hand-crafted, generational pieces that become more valuable once they leave the gallery.
Each piece displays the essence of the tree, sourced near Floyd, celebrating the Blue Ridge, and made right here at home in Virginia.
THE NEXT GENERATION
Jeff & Annie Armistead
Established in 2002 by Bill and Corinne Graefe, Phoenix Hardwoods built its reputation through high-quality, artisan-crafted hardwood furniture and home goods. After nearly twenty-years in business, the founders were retiring and planning to close the company. In January 2020, longtime friends of the Graefe’s, Jeff and Annie Armistead, acquired the business. It was a perfect match with Jeff, a lifelong conservationist, and Annie, a local artist and gallery owner. Their desire was to continue what had become a loved and well-respected local business. They are passionate about retaining true handmade artisan craftsmanship which is rich in Floyd and part of the draw to this truly unique community. In addition to keeping the facility and retaining their team of talented young artisans, the company’s retail expansion into the Town of Floyd is breathing new life into the old Farmer’s Supply store, a Floyd landmark that opened in the 1930’s and closed in late 2020.
